What to do if our sports sensor validation studies and papers with high-quality research & medical grade ECG devices do not lead to a satisfactory result?

And the result in our studies and papers cannot be used as a raw model for further studies and papers, which would most probably also lead to results which are not satisfactory? Let us do further studies and scientific validation papers with two Polar H10 chest straps, and keep silent about the rest. No, no, …